Elevating Simple Promise’s approach to evidence-based wellness
At 360&5, we partnered with Simple Promise on redesigning their wellness and vitality ecommerce experience, paying particular attention to the ecommerce typography and site navigation for elderly and differently abled users. Beyond simply easing navigation concerning key health goal areas and streamlining the ‘goals’ structure for easier exploration, we ensured that users find intuitive paths to the ideal solution for their needs.
We maintained the equilibrium between the warmth of the experience, provided by optimistic colours, and the encouraging feeling of scientifically credible design components, such as clearly listed constituents. Every attention to detail was crafted with the same integrity that Simple Promise invests in delivering its products.
Video testimonials on the revamped website feature customers discussing their wellness journeys. These testimonials offer genuine voices for those seeking authentic stories to complement their wellness journeys.
Country
United StatesIndustry
Health & BeautyServices
Web & UX DesignTechnology
Shopify PlusThe product page clearly explains the benefits, ingredients, and science behind each supplement, enabling users to understand them and make informed decisions. Information is provided in easily understandable modules, divided into simple sections, that describe everything from the formula's functionality to its unique factors. Other supporting content, such as directions, customer feedback, and FAQs, provides definitions and guidance that help users feel prepared to take the initial step in their wellness journey. To help customers develop healthy routines, we've created simple subscription plans that enable them to maintain a schedule for their supplements. Customers can personalise their subscriptions and adjust the delivery timing to meet their own unique needs.
We created a structured and easy-to-navigate webpage that highlights the brand values associated with transparency and scientific excellence. Every area highlights a focal point, evidence-based, using ingredients and their quality controls, and impacting customer well-being. Trust is built by effortlessly communicating transparent and informative brand science through succinct copy and visual aids.