CANCANFurnishings
CANCANFurnishings

CANCAN
Furnishings

Bringing architectural elegance to life through a sophisticated ecommerce experience

Designing a digital home for modern living

CANCAN Furnishings' new ecommerce platform captures the essence of next-generation contemporary design through thoughtful UI/UX and refined visual storytelling. The interface balances minimalist elegance with rich product imagery, guiding visitors through curated collections with ease. Strategic design choices emphasize the brand's architectural influences while ensuring an intuitive shopping journey—from discovery to customization—that embodies the warmth, serenity, and style the brand brings to physical spaces.

Country

Singapore

Industry

Home & Furniture

Services

Web & UX Design
Creative Direction
Shopify Development
Custom Integration

Technology

Shopify

Designing product pages that engage and inspire

The product page creates a museum-quality browsing experience through an auto-sliding image gallery that pauses on hover, giving users control to examine finishes and craftsmanship at their own pace. Information architecture prioritizes key details while secondary specifications are elegantly organized within accordions, reducing visual clutter without sacrificing depth. Strategic product recommendations appear at natural decision points, presenting complementary pieces that feel curated rather than pushy. The result is a product page that engages, inspires, and guides customers toward creating cohesive spaces with confidence.

Strategic design that elevates brand narrative

The About page uses a clean, visual-led layout that lets imagery and white space do the heavy lifting. Large-format photography immediately immerses visitors in the brand's aesthetic, while minimal text keeps the focus on visual storytelling. The streamlined single-column structure guides users through a deliberate narrative flow without distraction. By prioritizing impactful visuals over dense content, the design reinforces CANCAN's sophisticated positioning and allows the furniture's architectural beauty to speak for itself. This restraint in layout creates a premium browsing experience that aligns seamlessly with the brand's refined identity.

Strategic design that elevates brand narrative

“A great agency and true experts in their field. I would recommend them unreservedly.”

Daniel

CANCAN Furnishings

Daniel